Nowadays, every now & then, especially in social media, we hear various terms used for different generations, i.e., Millennials, Generation Z, Alpha, etc.
Many of us wonder what are these terms stand for? What’s the story behind them? And where we belong? Well, today, we present you with all the information you need to understand these terms. So, without any further ado, let’s get started.
Baby Boomers – “Baby boomers,” is the term used for the generation born between 1946 and 1954. This generic term is the only generation term that is officially recognized. The people of this generation are currently aged 57 to 75.
Generation X – “Generation X” is the term used for the generation born between 1956 and 1980. The people of this generation are also known as ‘Baby Bust.’ to Why? Because in 1965, there was a decline in the birth rates, and due to this, they have a small post-boom number. They are currently in the age between 41 to 56.
Millennials – “Millennials” is the term used for the generation born between 1981 to 1996. Millennials are also known as ‘Generation Y’ as they are come after ‘gen X, and before ‘gen Z. They are also known as ‘echo boomers’ as ‘Baby Boomers’ are their forerunners. The people of this generation are currently in the age of 1981 to 1996.
Generation Z – “Generation Z” is the term used for the generation born between 1997 and 2010. Generation Z is also popular with the word ‘Gen Z,’ and as they come after millennials, Gen z is also known as “Post – millennials.” They are currently age between 10 and 24 years old. The people of this generation believe in communication to solve any conflict and for the betterment of society. They like to take the initiative for various causes. That’s why Gen z is the ‘True gen.’
Generation Alpha – “Generation Alpha” is the term used for the generation born in 2011 and after. Generation Alpha is going to be the group succeeding ‘generation Z.’ The current age bar starts from 9 and after that.
Why is generation group crucial?
Every generation label gives out a notation referred to almost 20 years of point of view, motivation, and other things. They are functional terms for marketers and serve to knock on into common usage.
But it’s essential to understand referring to these groups only with the age range can get complicated after some time. For Example, millennials’ priorities and understanding will undoubtedly change after ten years or so, as change is the constant thing in life.
However, the main aim of these terms is to connect people with marketing content or information applicable to their part of living.
Technology and Generation:-
- Baby Boomers are the largest user of traditional media – newspapers, radio, and television.
- Generation X still uses traditional media, but they are also tech-savvy.
- 95% of Millennials still watch television, but they also started adopting Netflix. They are entirely comfortable with mobile phones and choose computers for purchases.
- Gen Z is into Netflix instead of television. They got their first phone at the age of 13 or 14. They have seen a world without technology and understand how the tech world works.
- Generation Alpha is the one who is born with one hand on the phone. Their childhood started with a phone or computer games. They are masters of the tech world from a very young age.
So, now you know what these terms meant and whats their use. And now you know which cohort you belong. Hopefully, you like your gen group. See ya!